Designing websites to beat the competition.
[When business owners want to go to the next level]
Q: I can buy a website for £999, why should I pay more?
A: Results
To get competition beating results, the design stages alone look like this and thats after writing a 70 pages document:
Research:
I research competitors to see what they are doing. After all, if you aren’t setting the bar higher than your competitors, you have already lost the race.
Mood boards:
One of my favorite past times. It’s a continuation of research but ends in tangible results where you have an idea of what your vision could look like and document ideas for different parts of your solution.
Wire frames (UX):
Using pen and paper, I draw a basic structure for each page and map out the journey that the user will embark on.
Design system (UI):
You can’t design something that speaks a specific language without a design system. This stage develops as more elements are added later on; think fonts, colors, boxes, buttons, dividers, graphics, etc.
High fidelity (mobile) designs:
I ‘design’ pixel-perfect screens starting with the home page then moving onto all other pages according to the navigation and content provided from prior stages.
High fidelity designs:
After completing the mobile designs, I move onto tablet, PC, and desktop screens and create high fidelity pixel-perfect designs for all pages.
Iteration:
Although these steps go in order, I loop back through Research, Mood board, and Design system stages to either add elements or refine them further as I work through the High fidelity designs.
£999 does not get you that level of design, let alone the work that goes into other stages of creating a website… done right.
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